Many CBD products on the market are wellness-oriented, meant to have calming or pain relief benefits. Many sources of social media show influencers primarily talking about CBD in the context of emotions – calming down and getting better sleep.
There are tens of thousands of medical studies on wellness approaches, despite the fact that the wellness world isn’t on an even playing field, lacking the deep pockets of Big Pharma to conduct big trials among large populations over long periods of time.
Now since regulators in the U.S. and Canada decided to remove CBD from the controlled substances list and now the CBD market is expected to experience a sharp rise in demand and is expected to have a larger impact on younger consumers because they are much more susceptible to sleep disorders and depression.
